Below are the classes included in the Bachelor's in Advertising and Marketing Course Outline.
Year 1
First Quarter Freshman
Principles of Accounting I
English I
Basic Mathematics
Intro to Computers
Principles of Accounting II
English II
Principles of Marketing I
Intro to Psychology
Principles of Economics I
Corp Information Systems
Project Management
Principles of Purchasing
Year 2
Principles of Advertising I
Business Law
Management Concepts I
Introduction to Public Relations
Business Administration I
Management Concepts II
Advertising Layout & Production
Principles of Advertising II
Production & Mgmt Processes
Small Business Management
Fundamentals of Economics
Advertising Copywriting Issues
Year 3
Auditing Financial Info
Advanced Advertising Management
Personnel & HR Management
Professional Selling
Business Administration II
Organizational Behavior
Principles of Marketing I
Principles of Marketing II
Principles of Economics II
Business Presentations
Year 4
Advertising Campaigns
Financial Management
Multinational Marketing
E-Commerce Advertising
Investments
Marketing Research Methods
Third Quarter Senior
Independent Research
Advanced Cases in Advertising
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